LetYouKnow vs. Edmunds: What's the Difference?

How are LetYouKnow and Edmunds different?

The difference comes down to research versus price. Edmunds is an automotive information and shopping resource. It publishes reviews, pricing guidance such as True Market Value, comparison tools and dealer listings, then connects you with a dealer to continue. It is built to help you discover the right car and judge whether a listing's price looks fair.

LetYouKnow starts with your price on a brand new car. Instead of evaluating listed prices, you set your own price as a single Bid and get an instant result. If your Bid is accepted, the new car is reserved at your accepted Bid price with a participating dealership within the search radius you selected. If your Bid is not accepted, you are not charged and can adjust your Bid and try again.

When your Bid is accepted, the price you set already includes all dealer and platform fees. Only applicable government charges such as sales tax, title, registration and licensing are added separately to reach your out-the-door total.

How does Edmunds help you buy a car?

Edmunds helps shoppers research and compare cars before contacting a dealer. It offers expert and owner reviews, side-by-side comparisons, and pricing guidance such as its True Market Value estimate, which reflects what others are paying and helps you judge whether a listed price looks competitive. It also shows dealer listings and price ranges so you can see what is available in your area.

These tools are estimates and research aids, not a guaranteed price. Edmunds is designed to inform your decision, then hand you off to a dealer to continue the purchase. The dealer remains the seller, and financing and the final transaction are completed with the dealer or lender.

For the research phase, that is a real strength. The point to keep in mind is scope: Edmunds helps you decide what to buy and what a fair price looks like, but the price you ultimately pay is settled in the transaction with the dealer.

How does LetYouKnow approach the same purchase?

LetYouKnow empowers you to bid your own price on a brand new car. You build the new car you want, set your own price and get an instant result. If your Bid is accepted, the new car is reserved at your accepted Bid price with a participating dealership within the search radius you selected.

LetYouKnow is designed for price transparency on a new car. All dealer and platform fees are already inside your Bid. Government fees such as sales tax, title, registration and licensing are not included in your Bid and are typically paid as part of the final purchase with the dealership.

You enter payment information when you submit your Bid. If your Bid is accepted, the $799 service and reservation fee serves as a prepayment. It is included in your accepted Bid price and is not added on top. If your Bid is not accepted, you are not charged and can adjust your Bid and/or change options and bid again. Participating dealerships do not see your identity or contact information until your Bid is accepted.

Can I use Edmunds and LetYouKnow together?

Yes, and in that order they work well. Edmunds is excellent for the research part of the journey: reading reviews, comparing trims, and using True Market Value and listings to understand where local prices sit. If your goal right now is to decide which car is right and learn what a competitive price looks like, that is exactly what Edmunds does well.

LetYouKnow is built for the price step, when you know the car you want and care most about the number. There, submitting a Bid is a different path from evaluating listed prices: you propose the amount, and a participating dealer's threshold decides whether it matches. After more than fourteen years in dealerships, I see it clearly: Edmunds helps you research the market and evaluate prices; LetYouKnow lets you use that research to bid your own price on a brand new car and get an instant result.